Dominic Tinley

Dominic is an interactive media innovator with 20 years’ experience working across web, mobile and interactive TV projects in the areas of culture, education and society. He provides strategic advice and practical assistance on how new media technologies can be used to engage audiences as well as how to manage digital projects most effectively.

Dominic joined the BBC in 1997 as one of their first web producers. In 2000 he became Managing Editor of Channel 4’s education website where he commissioned some of the first UK online media projects for pre-school, primary school and secondary school audiences.

As a freelance consultant Dominic set up the first broadband video on demand service in the UK for Discovery Channel and developed some of the earliest location-aware mobile content services for the BBC. As a Development Producer on the Department for Culture, Media and Sport’s Culture Online programme he led projects including My Art Space (early use of mobile phones in galleries and museums) and the award-winning SoundJunction (music education website).

From 2005 to 2008 Dominic was Head of Online for the Houses of Parliament where he commissioned a major redesign of the UK Parliament website and managed the rollout of Parliament’s first engagement with social media through channels on Facebook, Flickr, Twitter, and YouTube.

Recently Dominic helped set up and then mentored fellows on the Arts Marketing Association’s Digital Marketing Academy programme. He is currently advising BBC Research & Development on collaborative innovation projects including work to explore the next generation of interactive video services.

Key skills

  • Securing project funding
  • Developing online strategy
  • Organising collaboration
  • Troubleshooting projects


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